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2021 RAM 3500

Is RAM Dodge?

Whether you’ve been browsing the RAM or Dodge vehicles, you might be curious about the overlap between the two brands. So, is RAM Dodge? Who owns RAM these days? The Dodge brand began back in the 1900s, and the signature trucks went into production around 1914. The light-duty pickup, known as the “RAM”, quickly gained in popularity from Woodstock to Roswell for its reliability and capabilities. Additionally, models like the Ramcharger SUV and Dodge RAM van became popular options within the Dodge lineup.

 

 

When Did Dodge and RAM Split?

In 1981, Chrysler bought Dodge and revamped the lineup. RAM pickup trucks were among the most popular models that the brand produced, and Chrysler sought to elevate the lineup even further. RAM trucks became “Dodge RAM” until 2009, when Dodge and RAM were separated into two separate lineups.

Who Owns RAM?

So, who owns RAM now? Though the name has changed, RAM is still a part of the Dodge company – which is owned by Chrysler. Chrysler made RAM its own standalone name around 2009, but prior to 2009, these trucks are branded as Dodge RAM. But no matter the name, you can rest assured that these trucks feature the same quality and performance that you’d expect from the RAM name.

Why Did Dodge and RAM Split?

Dodge and RAM split into two entities to better develop both brands. Dodge developed models like the Challenger and Charger, which could compete with the Corvette, as well as the Durango to elevate the SUV segment. Meanwhile, the RAM lineup could focus on developing capacity and performance independently of the Dodge models.

Current RAM Lineup

If you’re looking for a powerhouse pickup for the Cumming area, take a look at the current RAM lineup:

Use our Dodge deals or RAM deals to save on your next Dodge or RAM vehicle at Shottenkirk Chrysler Dodge Jeep Ram.

Find Your Next Vehicle with Shottenkirk Chrysler Dodge Jeep Ram

You know who owns RAM, you know all about Dodge history, now experience the best that this brand has to offer at Shottenkirk Chrysler Dodge Jeep Ram. Contact us with any questions about our inventory or start shopping online.

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